Howard Bornstein


At heart, Howard is a builder and problem solver who is passionate about supporting entrepreneurs along the journey of turning a game-changing idea into an industry-defining company.  He believes that significant societal improvement is often a corollary of building such companies.  Howard’s background is a combination of entrepreneurship and investing that spans B2B and B2C across multiple sectors and stages.   

Prior to Innospark Ventures, he was the Managing Partner of Square Root Capital, an industry-agnostic venture/early growth stage independent sponsor, with a focus on B2B SaaS companies which leverage robotic process automation (RPA).  Among others, investment and/or Board experience includes,, CharterUp, Serraview (acquired by JMI Equity), Homelight, SoFi (NASDAQ: SOFI), Flywire (NASDAQ: FLYW), Represent (acquired by CustomInk), InDinero, Chobolabs (acquired by Game Closure), and VTS.  Howard also founded 2020 On-site, the #1 provider of vision care (eye exams, glasses, contacts) to employees at work.  Before founding 2020 On-site, he spent half a decade at Bain Capital between the Venture and Private Equity teams.  Howard began his career at McKinsey & Company in Toronto and the Bill & Melinda Gates Foundation in Seattle. 

Previously, Howard spoke at the World Economic Forum in Davos on “How to inspire young people to follow their dreams?” and developed the mathematical approach behind the Stanford Institute and Policy Research’s (SIEPR) brief “Going for Broke: Reforming California’s Public Employee Pension Systems.” 

Howard earned his Master of Business Administration and Master of Public Policy at Stanford University, and his Honors Bachelor in Business Administration at the University of Western Ontario. 

Originally from Toronto, you’ll find Howard rooting for the Bruins (unless they are playing the Maple Leafs) and enjoying more than his fair share of local coffee.